Sales and Marketing

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Sales and marketing books are essential readings for all business people, especially for sales and marketing professionals. The SYP bookstore has listings of sales and marketing books considered classics and whose proposed strategies and tips have been successfully tried and tested. The topics range from marketing research, Brands and corporate identity, digital marketing, advertising, Sales techniques, Customer services, and Product Management.

Story. Style. Brand.

Sales Mixology

Lay an Egg and Make Chicken Soup

Think Like a Marketer

Tell Me More

Breaking Bad News

Staying Power